Adnan Perdesy – Pakistani Fashion Designer Profile

After graduating from the Asian Institute of Fashion Design (AIFD), and working in textile and garment manufacturing for a period of five years,Pardesylaunched his namesake label in 2007. He uses minimalism as his design philosophy and cites structure and architecture as his inspiration  In the short span of his career, Pardesy has made … Read more

Sonya Battla – Pakistani Fashion Designer Profile

Sonya Battla’s label has been synonymous with minimalist and modern design ever since the brands inception in 1996.  It aims to be the mark of high-end luxury fashion, always using only the highest quality of fabric, a mix of modern and revived embroideries coupled with innovative silhouettes. Battla,returned to Karachi … Read more

Wardha Saleem- Pakistani Fashion Designer Profile

Wardha Saleem was born in Hyderabad, the cultural hub of Sindh, once known as the perfumed city of the east, now the last bastion of Folk crafts. Wardha Saleem graduated with a distinction in textile design from the Indus Valley School of Art &Architecture Karachi, where she currently teaches textile and fashion.In 2006 she started … Read more

Maheen Khan works for Hollywood Movie

Designer Maheen Khan’s Impressive work for Hollywood

Ace Pakistani Fashion Designer Maheen Khan is behind the embroidery for the set design, as in war banners, coronation banners, flags , shields, etc for Hollywood movie “Snow white and the Huntsman” starring Kristen Stewart, Chris Hemsworth and Charlize Theron. The movie is a summer blockbuster currently running in the … Read more

Asian Institute of Fashion Design Budding designers prove a point

Asian Institute of Fashion Design Budding designers prove a point

Twelve senior year students from Asian Institute of Fashion Design (AIFD) of Iqra University displayed their collections at Grandeur, Zamzama on Friday, October 28. The ‘AIFD Stitch and Craft Exhibition’, now an annual show, was attended by a large number of people, mostly students, helping to boost the confidence of … Read more