who the next Lux girl is?

Lux has been the premium beauty soap in the market since 1956. It has been known as the “soap for the stars” and has always been associated with the most beautiful faces in film and fashion.

The new face of Lux is a mystery. With Lux having such a bevy of stars at its disposal, who have they gone on to choose for their all new film that talks about the best ever Lux?

* Is she an evergreen Lolly wood actress or a supermodel making waves with her sizzling shoots?