Indian designers at PBCW

Indian designers came to BCW with high hopes

For over 15 years, Indian designer couple Anjalee and Arjun Kapoor have been working together to create designs for the international market.  While the duo designer might have bored the audience at Pantene Bridal Couture Week (PBCW) in Karachi with their overly embellished lehengas and cholis, they are known as one … Read more

Sharmeen Chinoy crystal Award

Sharmeen Obaid Chinoy honored by World Economic Forum

Academy award and Emmy Award winning Pakistani film-maker Sharmeen Obaid Chinoy has made us proud yet again. On Tuesday, she was given the prestigious Crystal Award in recognition for her efforts in promoting human rights and women’s issues through her films at the World Economic Forum meeting in Davos. The Crystal … Read more

Cytology by Ashish N Soni in India Fashion Week

Cytology by Ashish N Soni in India Fashion Week

Garments are usually designed for human body and designer Ashish N Soni has taken inspiration from this. Elements like human cells and organs were marvelously incorporated by the designer in his collection. The prints were mainly blood cells which were made to look like polka dots from a distance. The … Read more

Wardha Saleem- Pakistani Fashion Designer Profile

Wardha Saleem was born in Hyderabad, the cultural hub of Sindh, once known as the perfumed city of the east, now the last bastion of Folk crafts. Wardha Saleem graduated with a distinction in textile design from the Indus Valley School of Art &Architecture Karachi, where she currently teaches textile and fashion.In 2006 she started … Read more

PFDC L’Oreal Paris Bridal Week 2012 Day 1 Highlights

L’Oreal Paris and PFDC present Bridal Week 2012 in Lahore. Weddings in Pakistan are at the heart of our culture; from the elaborate customs and traditions, the colors, the jewelry  the coveted bridal ensembles and indeed the very beauty of the bride and groom. It is indeed a special moment. Some of … Read more

Fawad Khan SILK

Celebrity Entrepreneurship – Turning designers

Celebrities like actors and actresses’ venturing into entrepreneurial ventures is nothing new. Be it Hollywood celebs or superstars from our neighboring Bollywood – we have seen examples by the dozen where individuals have sought to secure their future earnings.

So why should a celeb in Pakistan be any different …? A celebrity is a “brand” in its own right, which is why they are branching out into these other domains.

And honestly speaking there is nothing wrong with the entire concept of securing one’s future while all the pomp and glory is surrounding them. We have all seen cases like the Late Mehdi Hasan and Alamgir where in their hay day there was money coming in while the fame lasted, but in the later stages of their lives they have had to seek charity to survive!

Maheen Khan works for Hollywood Movie

Designer Maheen Khan’s Impressive work for Hollywood

Ace Pakistani Fashion Designer Maheen Khan is behind the embroidery for the set design, as in war banners, coronation banners, flags , shields, etc for Hollywood movie “Snow white and the Huntsman” starring Kristen Stewart, Chris Hemsworth and Charlize Theron. The movie is a summer blockbuster currently running in the … Read more