Lollywood in Bollywood

lollywood in bollywoodMore than 30 big filmmakers of Lollywood will join bollywood star in Mumbai on March 15th attending the Frames 2004. This global convention is being organized by the Federation of Indian Chambers of Commerce and Industry (FICCI) for the entertainment sector. Most of the Bollywood’s entertainment majors will participate in it, Meera, Shaan and Umer Sharif and actor-director Javed Sheikh comprise the Pak team.

Siddhartha Dasgupta, joint-director, FICCI, says that the convention will lead to improved relations between India and Pakistan and provide them an opportunity to share ideas. Some ventures for co-productions and sharing of roles have already begun. For example, Reema who has been looking for Indian singers for her directorial debut and Meera has signed for Mahesh Bhatt’s forthcoming film ‘Nigahein’. She says she is very excited with her association with Bhatt. She has done several blockbusters including ‘Chief Sahab’, ‘Yess Boss’ and ‘Khoye Ho Tum Kahin’. Shaan also has several hits to his credit like ‘Bulandi’ and ‘Mujhe Chand Chahiye’.

This is described as Asia’s biggest convention of the entertainment business, and is being attended by delegates from the UK, Australia, Central and Eastern Europe and South East Asia.

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