Sunsilk Co-creation Hair Shine Expert Jamal Hammadi

In the new “Co-created” Sunsilk cmapaign, worlds renowned hair experts have collabrated with the brand. The first in line is the LA-based Jamal Hammadi, who is famous for his charismatic work for international haute couture houses such as Chanel, Dior, Gaultier and Galliano. The Paris-born hairdresser began styling in the early 90s and is now well-known for creating sensuous and glamorous looks for Hollywood celebrities and countless super-beauties on New York and Paris runways.

His A-List clients love his passionate and obsessive appreciation of detail: “It drives me crazy when something is not done right!” says Jamal. His clients regularly fly him thousands of miles across the world because they know he’s the best at giving them high-shine hair. His work regularly adorns the front cover of Vogue, Elle, Vanity Fair and Harpers Bazaar.

Jamal says, “The hair of a child shines radiantly – it’s natural, healthy, glossy and full of moisture – that’s what women can expect from Sunsilk’s new Black Shine range I’ve co-created.”