Sanam Chaudhri – Pakistani Fashion Designer Profile

Sanam Chaudhri’s namesake label has in its short existence garnered attention for its edginess and accessibility. After graduating with a degree in textiles from the Indus Valley School of Arts and Architecture, Sanam worked as an interior designer under the highly reputed architect, Naheed Mashooqullah.  In 2008 she launched her … Read more

Toni & Guy At FPW4

Toni&Guy styles Sonya Battla, Sanam Chaudhri and Maheen Karim at FPW4

At FPW4- Fashion Pakistan Week Fall/Winter 2012 Toni&Guy was setting new trends. Saeeda Mandviwalla of Toni&Guy Karachi can be seen at work in her Secret Room inside the general green room area prepping and styling the hair for the first show each day. Toni&Guy is renowned as an innovator within the global hair … Read more

FPW 4 Fall/Winter2012 Designer Lineup for Day 3

Fashion Pakistan Week-4 Fall /Winter 2012 will kick off from October 21st in Karachi. The designer lineup for Day 3 show will include following designers. ? First half: Maheen Karim – Wel- Come back Emraan Rajput(Mens Wear) – Surprise Delphi – New Entry Rizwanullah – Hope the collection didn’t disappoint. BREAK Second half:

Adnan Pardesy Fashion Designer

FPW 4 Fall/Winter 2012 Designer Lineup for Day 2

Fashion Pakistan Week-4 Fall /Winter will kick off from October 21st in Karachi. The designer lineup for Day 2 show will include following designers. First half: Sanam Chaudhri – Looking forward to some great fashion Arsalan Yahseer (Mens Wear) – Wait & watch Debenhams – farangi Fashion 🙂 Bani D – Was … Read more

FPW 4 Fall/Winter 2012 Designer Lineup for Day 1

Fashion Pakistan Week-4 Fall /Winter will kick off from October 21st in Karachi. The designer lineup for Day 1 show will include following designers. First half: Sonya Battla – Highest Expectations DnF(Mens Wear)- Hopes its something sanely manly Maimoona H- New One, could rock Ayesha Hassan- Surprise BREAK Second half:

Adnan Perdesy – Pakistani Fashion Designer Profile

After graduating from the Asian Institute of Fashion Design (AIFD), and working in textile and garment manufacturing for a period of five years,Pardesylaunched his namesake label in 2007. He uses minimalism as his design philosophy and cites structure and architecture as his inspiration  In the short span of his career, Pardesy has made … Read more

Sonya Battla – Pakistani Fashion Designer Profile

Sonya Battla’s label has been synonymous with minimalist and modern design ever since the brands inception in 1996.  It aims to be the mark of high-end luxury fashion, always using only the highest quality of fabric, a mix of modern and revived embroideries coupled with innovative silhouettes. Battla,returned to Karachi … Read more

Wardha Saleem- Pakistani Fashion Designer Profile

Wardha Saleem was born in Hyderabad, the cultural hub of Sindh, once known as the perfumed city of the east, now the last bastion of Folk crafts. Wardha Saleem graduated with a distinction in textile design from the Indus Valley School of Art &Architecture Karachi, where she currently teaches textile and fashion.In 2006 she started … Read more