The lawn explosion this summer saw many new players enter the market and several seasoned ones upping their ante to define their hallmark in the wake of the ‘designer lawn’ phenomenon. While most took the embellished border and gala route, the brand Kayseria, a scion of a prestigious local textile … Read more
Firdous Mills is one the leading Textiles in Pakistan, every season they bring out new, vibrant and chic designs. With the success of Firdous Cambric collection, Firdous has introduced the linen collection for winter 2011-2012. Designs and styling are up-to-date with current trends; long shirts with chooridar pijamas are looking … Read more
For the local beauty industry, the most critical (and lucrative) aspect of their business are brides. Ask any make-up artist and she will tell you that this is where they make their money and even more crucially, this is what makes or breaks their salon’s image in the market. A … Read more
Mausummery Textile Company, known for its unstitched lawn offered first time its winter collection 2011-2012 to its clienteles. Famous fashion, founded in 1997 by Ayesha Ahmad Mansoor, offers wonderful fashion opportunity to women of all ages. Now Mausemmery offers now a mix of ready to wear and unstitched clothing. Mausummery’s … Read more
Stoneage outerwear for men and women 2011-2012 – winter season in Pakistan has shrunk over the last decade but it does not confine people to enjoy it. But one absolutely needs to make sure that to stay warm with necessary scarves, jackets, and sweaters etc. for safety precautions as well … Read more
It’s rare coming across a multi-brand store for women’s apparel run solely and exclusively by men. At Ayzel Maison de Couture, it’s the stags (men) who call the shots. The fashion outlet, managed and owned by four brothers — Mohammad Shujauddin, Zeeshan Fasih, Shoaib Fasih and Saad Fasih — meets … Read more
Twelve senior year students from Asian Institute of Fashion Design (AIFD) of Iqra University displayed their collections at Grandeur, Zamzama on Friday, October 28. The ‘AIFD Stitch and Craft Exhibition’, now an annual show, was attended by a large number of people, mostly students, helping to boost the confidence of … Read more
Generation is one of the most Popular Clothing labels in Pakistan. Generation offers wide range of ready-to-wear clothing, which is targeted towards women of all ages, shapes, and personal styles. Generation Winter Collection 2011-12 is available in all Generation outlets across Pakistan. Generation Winter Collection 2011-12 is incredibly stylish and … Read more
Needlez by Shalimar’s latest winter collection 2011-12 is out in the market. Needlez by Shalimar, founded in 2007, is a sister concern of “Salimar Cotton Export (Pvt) Ltd. Every season Needlez comes up with refreshing colours and designs. This season’s winter collection has vibrant and lively colors. French chiffon, beautiful … Read more
“Gul Ahmad Exclusive Fall/Winter Collection 2011″ of this year is the collection of prints and very colorful day exotic lawns dress. The fabric is the best quality lawn and includes chiffon and silk dupattas. Gull Ahmed knows the art of producing these beautiful models and the sense of the word. … Read more