Many people drink diet sodas with every meal. Can it disastrous to your weight loss efforts?
Sugar is Addictive
We have been conditioned to equate sweet taste with celebration, happiness, and enjoyment. As parents, we promise children candies, chocolates and cakes for agreeing to do something important, but unpleasant: be it a visit to doctor or doing home work. We call our loved ones “honey” and “sweetie”. Why so? Sugar makes us feel good: it gives us instant rush of energy and serotonin — the mood-elevating neurotransmitter. That’s why it is easy to get addicted to sugar.
Artificial Sweeteners and Body’s Metabolism