Sana Safinaz lawn copy of Zara 2013 2

Sana Safinaz Copied Zara in 2013 Lawn Collection

March 19, 2013 Rewaj Team 3

All of us have been through this time and time again. Last year when I started this blog in Fall 2012 it was mostly because I was enraged by the sheer amount of design plagiarism in the fashion and apparel industry. I reached out to the high and mighty in the fashion and journalism front but sadly every one stayed hush hush so they mayn’t be ruffling someone’s feathers the wrong way. I started with a piece about Curious case of copies in fashion and sadly I have never run out of content.

This year it has been no different the lawn market seems quite fertile and lush everywhere. I have been privileged enough to attend 4 launch ceremonies but I refrained from writing much about them because I don’t really know a lot about the design sensibilities of the consumer or about the fabric to begin with. Just few days back a friend of mine whatsapped me a photo, it left me awestruck. You guessed it right. It was a design rip off yet again! and that also by renowned designer duo Sana Safinaz lawn collection 2013. In 2012 the brand copied a design by Emilo Pucci that too in same color combination & there was a controversy over Sana Safinaz TVC and billboards showing Louis Vuitton bags & coolies.

J. Lawn exhibition 2013

J. Lawn Exhibition 2013

February 10, 2013 Hina Safdar 0

Soon after seasons first lawn launch, i.e Yashir Waheed’s Lawn Exhibition 2013. Junaid Jamshed’s J. lawn is next one to spread lawn madness all over […]

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Lawn Exhibitions Schedule 2013

February 8, 2013 Hina Safdar 0

Who says that women are the only ones crazy about lawn? We have reason to believe that men cooped up in offices are in fact crazier about the product! It is their obsession that in turn feeds the obsession of lawn addicts that are drawn to exhibitions.

Just like women brag about latest fashion acquisitions, men about cars, watches and business deals, lawn manufacturers boast their campaigns with larger than life billboards dotted across the city.

Bollywood actors Deepika Padukone, Priyanka Chopra, Karisma Kapoor and Nargis Fakhri being brought into the lawn ad war this year.

Mark your Calendar when you can buy lawn in Karachi and which exhibition of lawn you wanna visit and which one you’ll like to skip. From Jan to June all of the Lawn brigade details.
Mausummery Spring Summer Collection

February 1 in Karachi.